Mastering Change: Empowering AFG’s Digital Evolution through Human Centred Change Management

As Australian Financial Group (AFG), a leading Australian mortgage broking group, embarks on a continuous digital journey to meet evolving customer needs and leverage new technology solutions, it partners with Versent to propel its digital transformation forward. Serving as Versent’s strategic change partner, FDG Consulting ignites cultural change towards digital innovation within AFG, ensuring seamless integration of technology and maximising readiness for the journey ahead.

Opportunity

AFG, committed to enhancing customer experiences and embracing digital innovation for their broker community sought a digital partner to accelerate its digital evolution, navigate the complexities of digital transformation and drive ongoing enhancements and efficiencies. The opportunity lies in releasing new features to the market regularly, integrating them into their existing platforms, and building new foundational platform services. This commitment to innovation underscores AFG’s dedication to staying at the forefront of digital excellence supporting their broker community to protect their businesses and grow to new heights.

Solution

Versent and their change partner FDG Consulting supported the growth in AFG’s digital journey. Leveraging our change management expertise, AFG gains invaluable insights into such areas as change and business process impacts, business readiness and go to market strategies for new digital adoption. Versent’s technological strength and innovation complements FDG Consulting’s agile change management approach, ensuring a holistic transformation strategy that empowers AFG to embrace and continue to grow their digital innovation confidently. 

Results

Streamlined Processes: FDG Consulting ‘s change strategy streamlines AFG’s new digital delivery processes, enabling smooth integration of new solutions and features to the market. 

Cultural Transformation: Versent and FDG Consulting strengthen the culture of digital innovation within AFG, bringing new ideas to further empower teams to embrace change, a high-performance team mindset and drive ongoing improvements. 

Uplifting Ways of Working: FDG Consulting supports uplifting ways of working, fostering agility, team harmony and collaboration across 90+ digital project team members and numerous stakeholder groups. 

Maximising Readiness: FDG Consulting’s meticulous approach ensures AFG is fully prepared during their digital change, maximising readiness for the journey and digital product releases ahead. 

Enhanced Customer Experience: AFG’s commitment to digital evolution, partnered with FDG’s strategic change approach, results in enhanced customer experiences, effectively meeting evolving needs. This includes releasing new digital features to their thousands of brokers and bringing together different product development teams. 

Continuous Innovation: AFG’s partnership with Versent and FDG Consulting propels its digital journey forward, ensuring ongoing innovation and adaptation to market demands. 

James McLean Versent Program Principal said: “Versent and FDG Consulting ‘s partnership is instrumental in driving digital change readiness and adoption for our clients. Together, we have empowered AFG to embrace change and be actively involved in the transformation journey. By aligning people, processes, and technology, the FDG agile change approach maximises the successful implementation and adoption of digital projects.” 

Versent and FDG Consulting ‘s strategic alliance exemplifies the power of collaboration in driving digital transformation. By prioritising change management alongside technological advancement, AFG propels itself towards a future of digital excellence, with Versent and FDG Consulting as trusted partners in its ongoing journey. 

Contact FDG Consulting to embark on your change and transformation journey today.

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